Category pages that say what shoppers search for.
Most stores write category text once and never look at it again. We read what people already search for, from your own Search Console data, and rewrite the page around those words.
Category text is Webgentic for ecommerce. Product titles, schema and duplicates are Store care or the Orchestrator.
The words on the page are not the words people type.
A store can have good products and still sit below pages that name them better.
Category text written once
A short paragraph was added at launch. Nobody has checked it against what shoppers search for since.
The data sits unread
Search Console already shows which terms bring people to each page and which they nearly find. Few stores have time to read it.
Product pages compete with each other
Near-identical product pages can be treated as duplicates by Google, so none of them ranks as it should.
Which product does which part.
The split follows what each one can safely change.
Webgentic for ecommerce
Reads the terms people already search for from Search Console, writes a plan, then rewrites the page as you watch. Every version is saved and one click puts an earlier one back.
- On Magento: category text and CMS pages
- On WooCommerce: pages, posts and theme files
- Titles and headings on those pages
Store care or the Orchestrator
Our developers, through the Orchestrator. You approve the plan and get the proof. Quoted after a call.
- Product titles and descriptions
- Product schema
- Duplicate product pages
- Store-level SEO investigations
Webgentic for ecommerce cannot edit products on WooCommerce or Magento. Anything that lives in product data goes through Store care or the Orchestrator.
How a category gets rewritten.
Read the data
It reads your Search Console terms for the category: what brings people in, and what they nearly find.
Plan the words
A short plan says which terms the page will be written around, and what stays as it is.
Rewrite as you watch
The new text goes onto the page while you watch. Stop cancels it.
Undo if you prefer the old
Every version is saved. One click puts the earlier one back.
The "Optimise for search" demo.
A demonstration page is rewritten around the terms read from Search Console. It is not a client store.
Category rewrite
Webgentic for ecommerce
- Search Console terms read for the page
- Heading and opening text rewritten around them
- Earlier version saved
UNDO: one click
A real job: about 50 pages Google called duplicates.
This one is a Shopify store, so it ran through the Orchestrator, not the self-serve product.
Why the pages looked the same.
Google treated about 50 product pages on a stone and tile retailer's store as duplicates. The retailer wanted to know why.
The Orchestrator investigated why. The account on the Shopify page goes no further than that job does.
Example based on a real job, details changed.
Stone and tile retailer
Orchestrator · Shopify
- About 50 product pages treated as duplicates
- Investigated by the Orchestrator
The honest limits.
- Better words are not a promise of a ranking. Search engines decide that.
- Webgentic for ecommerce rewrites the page. It does not change product titles, schema or product pages.
- It needs Search Console access for the store to read your terms.
- Shopify stores are set up with us.
Questions stores ask about SEO
Can it rewrite my product titles?
Not Webgentic for ecommerce. It cannot edit products on WooCommerce or Magento. Product titles and schema go through Store care or the Orchestrator.
Where do the search terms come from?
From your own Search Console data: the terms people already search for that bring them to the page.
Will it rank higher?
We cannot promise that. We can put the words people search for on the page, and show you what changed.
What about duplicate product pages?
That is Store care or the Orchestrator work. We found about 50 on a stone and tile retailer's Shopify store, and the Shopify page explains what we did.
Do I approve the change first?
Webgentic for ecommerce shows a plan, then makes the change as you watch, and Stop cancels it. Store care and the Orchestrator ask you to approve the plan before work starts.
Something else on your mind?
Ask us directly and a developer will reply.
Ask a question
Rewrite one category around what people search for.
Join the waiting list, or book a 15-minute call and we will read your Search Console terms with you.